I have medium length thick hair and this kept it looking awesome all day. It’s not sticky or tacky and doesn’t make your hair stiff. I loved the wavy look it gave me but kept a firm hold so it wasn’t getting in my face all day. Definitely using again!

Best I ever used on my hair

I've been using this product for a few years and it is without question my go-to styling product daily. Easy to apply, gives me great texture, a medium pliable hold, natural shine - great for my short textured haircut. Super easy to wash out. And the packaging is always a conversation starter in the gym locker room when I have this on the counter. I'm a fan favorite for sure!

I’ve been using this styling cream for a few years and it works well for my hair which I keep short. It styles and holds with a more natural look and blends into the hair nicely. I’ve also used the grooming cream and texture cream both of which I liked as well. I like to use the texture cream along with this if I want to add a little more texture and/or hold to my style.

really good